"WOW, WHAT AN EXTRAORDINARY EVENT. I'VE NEVER SEEN OUR AUDIENCE SO ENGAGED."
Getting feedback like this always means a lot because only you know the breadth of skills that got you there. Think about it, your team had to be experts in venue negotiation, production design, inspirational storytelling, speech coaching, employee recognition, audiovisual immersion, budget management and show calling. It’s a skill set that would intimidate The Avengers.
Where can Mills James help you in this process? Every single step of the way or any step you choose. Our job is to help clients deliver experiences, both large and small, that are as engaging to your employees as they are seamless and stress-free to you.
MILLS JAMES TRANSFORMS SPACES THROUGH EXPERIENTIAL MEETINGS.
Creating audience connections through designed emotional experiences can be much more powerful than traditional meeting methods. An ordinary meeting addresses the nuts and bolts of information, but an experiential event brings information to life through storytelling and emotion. Experiential events can challenge attendees at several levels – sights, sounds, smells and emotions.
The first step in creating experiences is to transform the meeting space so the event’s theme “owns” the room. Most meeting rooms and ballrooms are soul-less spaces that drain energy from an event. Using projection, lighting, soft goods and constructed set pieces, we can transform lifeless rooms into “think spaces” that use every surface to communicate to attendees. We can reinforce the theme, ask questions, capture imaginations and challenge guests to think in new ways. The right environment can serve as a catalyst to help new thinking emerge.
LETTING THE MESSAGE DRIVE THE TECHNOLOGY
Mills James has all the latest technology to tell clients’ stories through immersive projection, projection mapping, high-definition motion graphics and widescreen presentations that create a large-scale visual canvas. But Mills James doesn’t start by saying, “We want to use projection mapping, so how do we squeeze that into this show?” Instead, we let the client story drive the technology we use. That’s a different strategy from most people in our industry. Yes, we have a large warehouse full of equipment to support meetings and events of all sizes, but where Mills James excels is in creating, developing and delivering innovative experiences and creative solutions that help companies communicate their vision, products and services to their employees and their customers.